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“Watch and Learn” Secrets

by | Dec 5, 2023 | SWD Blog

I’ll never forget the day everything I thought I knew about marketing changed. It was probably 2018 or 2019, sitting in my cubicle at work. The lights were blaring overhead, sounds of office chatter filled the air, and my boss was sitting in his office minding his...

All about dem basics

by | Dec 4, 2023 | SWD Blog

Happy Monday! Today, I’ll be beating a drum you’ve heard me beat before. But I hope you listen – it’s a particularly important drumbeat. Last week, a friend of mine who is unfortunately really struggling in his business came to me with yet another grand idea he...

Dump It Into Your Process

by | Nov 30, 2023 | SWD Blog

Ever get distracted and feel like you need to do something right now or you’ll forget about it? I can be the same way. This morning, as I was working through my notifications on Basecamp, I was reminded that I need to get a client their Build Sign Off form in the next...

A Complete Marketing Plan You Can Start Using Today

by | Nov 29, 2023 | SWD Blog

Yesterday’s member call with my Insiders was on fire 🔥 Seriously, so much gold that I am planning to rewatch and take notes myself! We discussed a lot, but one of the things we did was take a look at a landing page for a member’s website. In looking at the page,...

Leroy Jethro Gibbs’ Mad “Talking” Skills

by | Nov 28, 2023 | SWD Blog

Any NCIS fans out there? Me and Tiffany are rewatching in hopes of making it past season 13 this time around. On a recent episode, Abby was not her usual sparkly self. She was visibly depressed, in a bad mood, and didn’t wanna talk to anyone. I’ve been there a few...