In this video, we dive into the potential use of the ‘Widget Brainstormer’ in the context of a web design agency and planning for subscription businesses. While the Widget Brainstormer may not have originally been designed for this purpose, the video illustrates how with a few adjustments it can be incredibly helpful.
The video draws parallels between structuring offer packages, like Domino’s Pizza’s special weekend offer, and constructing unique service packages for a web design agency. Key to this is the idea of creating ‘widgets’ or irresistible offers, which combine different elements of your product or service line into an appealing bundle for customers.
By creating a menu of services (like web design, SEO, review management, and emails), and assigning value to each, you can generate multiple package options to suit different customer needs.